
Hi, I’m John Leppington. I work with holiday parks and caravan businesses who care deeply about their guests—but don’t always have the time, team, or headspace to do everything they want to do with marketing.
Most of the people I work with are wearing multiple hats. One minute you’re answering enquiries, the next you’re fixing a booking issue, helping a guest, or dealing with something unexpected (because there’s always something unexpected). Marketing usually sits on the to-do list… quietly judging you from the corner.
That’s where I come in.
I’ve spent years around holiday parks and caravans, so I understand the rhythm of park life—the busy weekends, the quiet patches, the seasonal pressure, and the constant need to keep sites filled and guests happy. My role isn’t to overwhelm you with jargon or grand strategies. It’s to take marketing off your plate, make it feel manageable, and help your park show up online the way it does in real life: welcoming, trustworthy, and worth coming back to.
I focus on clear, practical digital marketing that helps the right people find you, understand what makes your park special, and feel confident booking or enquiring. No big teams required. No constant hand-holding. Just steady, thoughtful work that builds momentum over time.
Think of me as an extra pair of hands—and a calm head—who understands your business and has your back. I’ll guide you, support your team, and keep things moving while you focus on running the park.
If you’re a smaller team doing your best to grow, improve, and keep guests smiling, I’d love to work alongside you.
Cheers,
John Leppington